Natural Umber major business breakthrough in Britain
Natural Umber, the award winning apple cider vinegar from Northern Ireland has just launched with Tree of Life, the UK’s largest wholesaler of healthy, natural and organic products.
Based at Dungannon in county Tyrone, Natural Umber won the UK Great Taste Golden Fork for Northern Ireland and three gold stars this year for its apple cider vinegar, which was launched earlier in 2018.
Fermented differently to other apple cider vinegars, Natural Umber retains the natural sweetness of apples and tastes absolutely delicious.
Natural Umber managing director Michael Mackle says: “We are absolutely thrilled to launch on the UK’s largest distributor wholesaler platform for healthy, natural and organic products. Tree of Life is synonymous with exceptionally high quality health food products and we believe Natural Umber is a perfect fit.”
Natural Umber apple cider vinegar was developed by Mackle Apple, one of the UK’s leading growers and processors of apples.
The launch of Natural Umber with Tree of Life is a massive boost for Mackle Apple, which has over 50 years’ experience, growing and producing apple products.
Established in 2002, Tree of Life supplies over 1,200 independent retailers across the UK on a daily basis and is the major ambient supplier for organic supermarkets including Whole Foods Market.
As the healthy and natural foods market has grown its appeal into the mainstream market, Tree of Life has developed key supply partnerships with major grocery retailers including Ocado and Morrison’s.
Buyer Nigel Briggs adds: “We’re seeing strong sales of fermented foods and drinks, especially apple cider vinegars, so we’re excited to be launching Natural Umber into this growing category”
Natural Umber is available to buy in January from Tree of Life in packs of 10 x 500ml glass bottles.
