Fermanagh’s Boatyard named world number two
Boatyard’s Double Gin from Fermanagh, a FoodNI member, has been named the
number 2 trending gin brand in the world while Boatyard’s vodka has emerged as a
newcomer on the bestselling vodka brands list for 2025.
The Brands Report from Drinks International trending list celebrates brands that are
not necessarily doing huge volumes (just yet) but are brands that customers are
increasingly requesting all over the world, because of word of mouth or a bartender’s
top recommendation. Often the brands that feature highly on the trending list this
year will move onto the bestselling list the following year, as curiosity and excitement
transition to weight of sales.
For 2025 gin is still very much in when it comes to its popularity in bars across the
world. The Drinks International Brands Report found the spirit the most popular for
the ninth consecutive year, primarily driven by the G&T serve while the Dry Martini
continues its renaissance.
Declan McGurk, commercial director at The Boatyard Distillery, said: “it’s thrilling to
me and the team that Boatyard’s Double Gin, born and made in Fermanagh, is being
chosen by bar professionals internationally as the number 2 trending gin in the world.
“The senior management team at Boatyard have all worked behind some incredible,
award-winning bars and we have always believed that a premium spirit needs to
have approval from the bartending community – they need to feel confident
recommending it to their customers, using it in cocktails and know their drinks
offering is bolstered by simply having it behind the bar. To gain this seal of approval
on a global scale is a wonderful way to start the year.”
The Drinks International Brands Report surveys 100 top-level bars across 33
countries (from Europe, Asia and Mexico to Canada, the USA, Africa, Australia, and
the Middle East) who have featured in recent editions of The World’s 50 Best Bars
and Tales of the Cocktail’s Spirited Awards, plus regional and national awards such
as the Class Bar awards.
The report is now in its 16 th year and is the most anticipated piece of research of the
year by Drinks International. Each year, as well as adapting the geographical spread
of those bars surveyed, Drinks International ensures a percentile of the participants
is rotated to ensure they obtain as fair and accurate a portrait of the global bar scene
as possible, and the brands it’s selling.